MARKETING
MANAGED EMAIL MARKETING
Great Emails with No Pain
Drag & drop editor: Use our pre-made building blocks to structure your email. Insert headers and footers, calls-to-action, images, links, snippets and many more in just a few clicks.
Personalise: Add your text and graphics in real-time directly within the editable content of your building blocks and get a live preview of what your email will look like.
Action Button: Actions – like approvals – are immediately available in the email notifications.
Themes: Pick one of our awesome themes and change the layout of your email according to your taste without losing time starting from scratch.
Templates: Save your emails as a template and reuse them for your future campaigns.
Manage your Campaigns
Import contacts: Easily import your contacts to Odoo from any CSV document
Create custom mailing lists: Segment your subscriber’s database by assigning them to one or several mailing lists. You can also select your customers, leads or opportunities from Odoo CRM as the recipients of your campaigns.
Reply to: Specify an email to which the recipient can reply by clicking on the “Reply to” button from his inbox.
Schedule: Select a time and date to schedule your campaign to be sent later.
Sample testing: Send a sample of your mailing to selected email addresses to get a preview before actually launching it to your whole mailing list.
Opt-out: Automatically remove from your mailing list the contacts who opted out
A/B testing: Send your email to a fraction of your email list.
Get Insights
Archive your campaigns: Keep track of all emails sent and stock them in the system.
KPI’s: Get real-time statistics on emails’ performance: number of leads and orders created, revenue generated, delivery rate, open rate, click rate, bounce rate.
Tracking links: Add a tracking code to the links within your email campaigns and get a complete view of the performances for each campaign on a dedicated dashboard.
Measure your revenues: Follow your opportunities through the CRM module and analyse the conversion rate, the expected revenue and the generated revenue of each of your campaigns. Use filters for more in-depth analysis.
Build Awesome Campaigns
Craft successful email campaigns that resonate with your prospects without any IT knowledge.
Get total control over your email content and layout thanks to an intuitive and easy-to-use interface.
You don’t feel like designing newsletters on your own? No problem! Just select one of our many templates, readjust the layout, add your message and images, and you’re ready to send your new campaign!
Just choose your building blocks and drop them exactly where you want them to appear on your email. Enrich your content with titles, calls-to-action, social media buttons, or footers in just one click.
Segment your Database
For better open and click rates.
Optimise your results by sending your campaigns to targeted groups within your database. Select leads, customers, or any other group from your contacts list by country, by date, by function, and more, all designed to make sure you send your content only to the people you want to share your campaign with.
Works on any Device
Be sure that your email newsletter is optimally displayed on every screen – whether it is a tablet, mobile phone, laptop, or desktop computer. Our dynamic content will adapt automatically to your subscriber’s screen by adjusting spacing and optimising images, offering comfortable readability on any device.
Improve your Campaigns
Rely on stats and data to send better emails.
Get accurate, and real-time statistics on every email sent out. Easily track the number of leads created, orders, the amount of revenue generated, your open rate, bounce rate, click-through rate, and improve your overall marketing strategy. Follow the opportunities generated and track the expected revenues.
Advanced Features
Take full control of every aspect of your mailing campaigns.
Track your links
Add a tracking code to the links within your email campaigns and get a complete view of the performance of each campaign’s performance on a dedicated dashboard with the Link Tracker.
Calculate your ROI
Follow your opportunities through the CRM module and analyse the conversion rate, the expected revenue, and the generated revenue of each of your campaigns. Use filters for more in-depth analysis.